Ford has revealed an exclusive sneak peek at the all-new Ford Taurus, giving Middle East customers a first look at the next evolution of one of the region’s best-selling sedans. The new Taurus promises a striking redesign, upgraded technology, and enhanced comfort and performance — reaffirming its status as a benchmark in the premium sedan segment.
The refreshed Taurus features a bold new exterior with redesigned front and rear fascias, new headlamp architecture, and updated wheel designs. Inside, Ford has elevated the cabin experience with refined materials, new color themes, improved seat trims, and a redesigned console for added comfort and style.
Leading the tech upgrades is a class-leading 13.2-inch center touchscreen, offering seamless connectivity with wireless Apple CarPlay™ and Android Auto™. The sedan also introduces a 360-degree camera as standard and a premium B&O sound system on the Titanium variant, further enhancing convenience and entertainment.
For performance, the Taurus retains its powerful 2.0L EcoBoost® engine with 8-speed automatic transmission, while a new 1.5L Hybrid option boosts fuel efficiency without sacrificing power. Ventilated seats in the Trend series also ensure year-round comfort across all climates.
The new Ford Taurus will soon launch across the UAE, Saudi Arabia, Kuwait, Qatar, Bahrain, Oman, Iraq, Lebanon, and Jordan, with full details to be announced shortly.
