Honda launches India made SUV Elevate in Japan as WR-V

Honda Cars India celebrated a historic milestone today as it’s Made-in-India Honda Elevate gets launched in the Japanese market under the brand name WR-V.

It is for the first time in HCIL’s business that a model is being exported from India to Japan representing not only a significant leap for the India’s automotive industry but also highlighting the country’s growing manufacturing prowess and global competitiveness.

Honda’s decision to export the Elevate from India to Japan underscores the company’s confidence in delivering high quality products from its Indian operations to its customers worldwide.

The Elevate made its global debut with India as the first market to launch the model in September last year and selling over 30,000 units in the past 6 months.

The model was unveiled as Honda WR-V in Japan in Dec’23 and has received an exciting response from customers who are liking its bold SUV design with strong road presence, outstanding space & comfort, advanced safety offering and well-appointed features.

HCIL has been exporting models in its line-up to left hand drive markets in Turkey, Mexico and Middle East and right hand drive markets in Nepal, Bhutan, South Africa and SADC countries. The export of Honda Elevate to Japan is the newest addition to the export business from India.