Ducati strengthens India footprint with the Monster 797 & Multistrada 950 launch

Ducati Monster 797

First unveiled at the 2017 Ducati World Premiere, Ducati India launched the Monster 797 and the Multistrada 950, today in New Delhi. Expanding their product portfolio, these motorcycles are the first of the five all-new motorcycles that will be launched in India this year.


Ducati India’s Managing Director Ravi Avalur said, “Both these motorcycles are gateways to the Ducati world and its values. This is a major step towards the growth of Ducati’s product range in India. With the launch of these motorcycles, Ducati India will be well positioned to compete across price points. With this we will rapidly increase our share of the relevant segment of the Indian big bike market.


With the addition of the Monster 797 & Multistrada 950, consumers now have options ranging across 19 Ducati models available at dealerships across Delhi-NCR, Mumbai, Pune, Bangalore, Ahmedabad & Kochi.


Monster 797


The Monster 797 is now available across all Ducati dealers in Ducati Red, Star White Silk and Dark Stealth colours at an introductory price of INR 7,77,000 (Ex-showroom, New Delhi)


The Monster 797 has been designed to express that unique Monster essence while offering cutting-edge modernity. The air-cooled 803 cc Desmodue L-twin engine housed in the tubular Ducati Trellis frame is capable of delivering 75 Bhp at 8,250 rpm and maximum torque of 69 Nm at 5,750 rpm. Designed to be simple and reliable, the Monster 797 engine also features competitive 12,000 km maintenance intervals.


The Monster 797 mounts a headlight with LED positioning lights and an easy-to-see LCD screen. The low seat, wide handlebars and a wide steering angle ensures agility in urban conditions and stability on highways. The upside down front Kayaba forks, fully adjustable rear Sachs shock absorber and a Brembo braking system featuring Bosch 9.1 MP ABS with 320 mm front discs, provide enhanced rider confidence.


Helping riders in continuous start-stop of city traffic, the six-speed gearbox unit with APTC wire-controlled wet multi-plate clutch ensures light lever action and excellent responsiveness. The Monster 797 combines durability with constant grip thanks to the 10-spoke alloy wheels with Pirelli Diablo Rosso II dual-compound tyres.


On the design front, with its iconic monster tank and headlight and tapered tail, the Monster 797 lines are agile and dynamic while being elegant and muscular. The new Ducati Monster 797 makes the unique appeal of the Monster – and Ducati – accessible to enthusiasts.



Multistrada 950

The Ducati Design Center worked on the Multistrada 950 with one goal: combining Multistrada 1200 and Multistrada 1200 Enduro’s design features like comfort, style and superior performance with an incredible riding ease, to produce a bike with classic Multistrada lines that is also more compact.


Powering the Multistrada 950 is the 937cc Testastretta 11° engine that churns a maximum of 113 Bhp at 9,000 rpm and a maximum torque of 96.2 Nm at 7,750 rpm.  The instrument panel consists of a large LCD panel that displays the four riding modes – Sport, Touring, Urban and Enduro, each of which gives the Multistrada 950 a distinctive personality.


The DSP (Ducati Safety Pack) which includes a Brembo braking system, with ABS, controlled by the Bosch 9.1 MP control unit, together with the DTC (Ducati Traction Control) enhances the Multistrada 950’s performance, optimising control and safety levels.


The 19’’ front wheel, 48 mm forks with 170 mm wheel travel, adjustable rear suspension and a double sided swing arm provide a high level of riding comfort while ensuring great agility. The Multistrada 950 is equipped with alloy wheels and Pirelli SCORPION™ Trail II tyres. Superior braking on the Multistrada 950 is enabled by the Brembo M4.32 monobloc radial caliper on the dual 320 mm front discs and a Brembo floating caliper at the rear.


A whole range of accessories are available for the Multistrada 950, including accessory packages like Touring, Sport, Urban and Enduro which help customers transform their motorcycle’s character. The Enduro accessories package (includes supplementary LED lights, engine crash bars, aluminium radiator guard, aluminium sump guard, broader kickstand base and off-road rider pegs) when combined with the accessory tubeless spoke rim set, gives customers a complete off-road setup on the Multistrada 950.


The Multistrada 950 is the ideal choice for anyone embarking on a cross country trip, for their daily urban ride or even enjoying a weekend run. Bookings for the Multistrada 950 are open.  The Multistrada 950 is available in Ducati Red for INR 12,60,000 (Ex-showroom, India, based on GST w.e.f July 1st 2017), deliveries commence in July 2017 and the star white silk colour variant will be available from November this year.

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