With the Festive season around the corner, Ducati has shifted into the top gear and signed a deal with India’s 5th largest private sector Bank, YES BANK, using its retail finance options for customers across at all Ducati dealerships.
This agreement establishes a strategic partnership between YES BANK and Ducati India for customer financing. YES BANK will offer multiple financial options to Ducati customers at the best options available today in the segment.Customers can also enjoy a limited-offer special-scheme where up to three EMI payments will be reduced by Ducati. Eligible customers must be in cities where YES BANK has a presence.
Further enhancing the premium ownership experience, a new 24/7 roadside assistance program has been launched. In association with India Assistance, a 100% subsidiary of leading international assistance company Mapfre Assistance, the new program will provide on-road assistance to registered Ducati owners in all five dealerships locations across the country. India Assistance is committed to provide round-the-clock prompt service to Ducati owners enhancing the safety, comfort and confidence for Ducatiriders touring the country.
Ducati is also kicking off the first phase of the Demo Road Show weekends in October. The Road Show will start in Mangalore on the weekend of 8-9 October, and then move to Gurgaon, Coimbatore and Goa, dates of which will be announced shortly. Motorcyclists will be able to book demo rides in advance, experiencing the Authentic Italian Performance of Ducati in their own cities with the added opportunity of being able to buy official Ducati merchandise and apparel at the mini-showroom.
Ravi Avalur, Managing Director of Ducati India Pvt. Ltd. said: “This year we’ve launched four new Ducatis in India including the XDiavel, 959 Panigale, Multistrada Enduro and Hypermotard and the response has been fantastic! We’re seeing increased demand from smaller cities and wanted to make our motorcycles even more accessible to enthusiasts who want to experience the exhilaration of riding a Ducati. In India, riding season and festive season converge and there was no better time to roll out our collection of offers for the riding community.”
Founded in 1926, Ducati has been producing sport-inspired motorcycles since 1946. Today, their motorcycles are characterized by performance engines with Desmodromic valve actuation, innovative design and avant-garde technology. Covering several market segments, Ducati’s range of motorcycles is divided into model families which include: Diavel, Hypermotard, Monster, Multistrada, Scrambler, and Superbike.
These authentic icons of “made in Italy”, together with an extensive range of associated accessories and technical and lifestyle apparel, are distributed in over 80 countries around the world, with concentration on the European, North American and Asia-Pacific markets. In addition to the Bologna factory located in the Borgo Panigale area, Ducati has a plant in Thailand, which opened in 2011 and assembles motorcycles for the Asian market, and, since 2012, another in Brazil that assembles motorcycles for South America.
Ducati competes in both the World Superbike and MotoGP World Championships. In Superbike Ducati has won 17 Manufacturers’ titles and 14 Riders’ titles and in 2011 passed the historic milestone of 300 race victories. Ducati have participated in MotoGP since 2003, winning both the Manufacturers’ and Riders’ titles in 2007.